Deka Investments:
Future Initiative Campaign

Does our money have responsibility too? This is the core question of Deka’s new campaign, focused on sustainable investments.

Investing in a better future is becoming more and more important, especially for the new generations: nowadays investors want profits, but also to take issues related to the environment, a fairer society and economy into account. Investing with Deka means doing something good: not only for your wallet, but also for our society. 

Team (Scholz & Friends):

Creative Direction : Max Marohn, Sebastian Stelzer
Art Direction: Mariam Haider
Project management: Salvatore Amato, Romy Kaltenbach, Tom Hellbeck
Motion design:  Juergen Krugsperger, Thomas Griesbach, Frank Winter
Art Buying: Kerstin Mende

Photography: Walter Glöckle
Illustrations: Iconeo, Eero Lampinen
Postproduction / Photo retouching: Gloss Envision
TV Spot : Anorak Film
Film direction: Justyna Obasi